In 2024, global spending on imported pumpkins reached approximately US$1.9 billion, reflecting the growing international demand for this agricultural commodity.

Since 2020, when worldwide pumpkin imports were valued at US$1.68 billion, total import expenditure has increased by 12.3%. On a year-on-year basis, the market also showed strong momentum, with a 9.6% growth rate compared to US$1.72 billion in 2023.

The global pumpkin trade is heavily concentrated among a small group of dominant buyers. The United States leads the market, alongside four major European importers—France, Germany, the United Kingdom, and the Netherlands. Together, these five countries accounted for 63.8% of global pumpkin import value in 2024, highlighting their central role in driving international demand.

From a regional standpoint:

· Europe represented the largest share, responsible for 57.1% of global pumpkin import spending, equivalent to US$1.08 billion

· North America followed with 34.1% of total imports

· Asia accounted for 8.1% of worldwide pumpkin imports

Smaller volumes were distributed across:

· Latin America & the Caribbean (0.41%, excluding Mexico)

· Africa (0.26%)

· Oceania (0.1%), led primarily by New Zealand

For classification and research, fresh or chilled pumpkins and similar squash products fall under the 6-digit Harmonized System (HS) code 070993.

Top 15 Pumpkin-Importing Countries in 2024

The following countries recorded the highest pumpkin import expenditures in 2024:

1. United States – US$573.3 million (30.3%)

2. France – US$217.8 million (11.5%)

3. Germany – US$206.1 million (10.9%)

4. United Kingdom – US$116.8 million (6.2%)

5. Netherlands – US$90.8 million (4.8%)

6. Italy – US$68.8 million (3.6%)

7. Canada – US$66.5 million (3.5%)

8. Japan – US$56.9 million (3.0%)

9. Poland – US$40.8 million (2.2%)

10. Belgium – US$39.9 million (2.1%)

11. Switzerland – US$39.8 million (2.1%)

12. Austria – US$34.7 million (1.8%)

13. Spain – US$31.8 million (1.7%)

14. Russia – US$30.7 million (1.6%)

15. Singapore – US$25.6 million (1.4%)

Together, these 15 countries accounted for 86.8% of total global pumpkin imports by value in 2024.

Fastest-Growing and Declining Import Markets

Among the major importing nations, the fastest-expanding pumpkin markets since 2020 were:

· Switzerland (+886%)

· Italy (+117.3%)

· Poland (+44.8%)

· Singapore (+24.8%)

Conversely, some countries recorded declines in pumpkin import demand, including:

· Japan (-16.6%)

· Russia (-7.7%)

· Canada (-0.6%)

Leading Pumpkin Import Companies in 2024

Based on Tendata trade intelligence, the top 10 pumpkin-importing companies worldwide in 2024 were:

1. ABASTOS GARCIA – 3.44% (US$8.49 million)

2. IMPORTADORA PRIMEX – 3.07% (US$7.57 million)

3. CÔNG TY TNHH MTV XNK TRUNG HIẾU – 3.04% (US$7.51 million)

4. GOA MEDICOS PVT LTD – 2.43% (US$6.0 million)

5. BOTANAS METROPOLI – 2.24% (US$5.54 million)

6. MERCANTIL VILLACARRIEDO – 2.15% (US$5.32 million)

7. NATURASOL – 1.74% (US$4.3 million)

8. CHILES Y CONDIMENTOS AZTECA – 1.70% (US$4.2 million)

9. GRANOS Y ACEITES VEGETALES – 1.64% (US$4.04 million)

10. SESAJAL – 1.46% (US$3.6 million)

Strategic Insight

The global pumpkin import market shows clear concentration, steady growth, and rising demand across developed consumer markets. Europe and North America remain the core consumption centers, while emerging growth markets such as Switzerland, Italy, Poland, and Singapore present strong opportunities for exporters and agricultural suppliers.

For producers, traders, and agribusiness companies, leveraging trade intelligence platforms like Tendata enables data-driven market entry, buyer identification, supplier matching, and demand forecasting—transforming raw trade data into actionable global trade strategies.