Market Insights
2025-08-11
1.Using Google Italy for Precise Searches
Website: http://www.google.com.it/
When engaging in Italian client development, the localized version of Google is a highly efficient tool. By searching with Italian-language keywords, you can obtain results that are far more relevant to the local market.
Domain suffix: .it
Country code: +39
How to use the “site” command
The “site” operator allows you to search for specific information within a particular website.
Example (using the lighting industry):
site:facebook.com lighting company
→ Find companies in the lighting business on Facebook.
site:facebook.com lighting "http"
→ Search for lighting clients on FB that list their website.
site:facebook.com lighting "whatsapp" +39
→ Directly locate Italian lighting clients’ WhatsApp numbers on FB.
site:facebook.com lighting "wholesales"
→ Search for wholesale lighting buyers on Facebook.
lighting site:.it
→ Find lighting companies with a .it domain, indicating an Italian business.
email:ba**arat.it
→ If you know a company’s domain, search for any publicly available email addresses.
email:Daniela bac**rat.it
→ If you know a contact person’s name, combine it with the domain to possibly find their personal email.
led lamp "whatsapp" "+39"
→ Search for Italian LED lamp buyers with WhatsApp contacts (replace +39 for other countries).
lighting company "In Italy"
→ Narrow results to lighting companies located in Italy for targeted outreach.
2. Reaching Clients Through Italian Trade Shows
Offline exhibitions are an important channel for Italian client development, as face-to-face meetings quickly build trust. Some notable trade shows include:
·Milan International Furniture Fair
April 8–13, 2025 | Fiera Milano Rho
·Milan International Building Exhibition
November 19–22, 2025 | Fiera Milano
·Milan International Fashion, Clothing & Jewelry Accessories Show
Usually held in February | Fiera Milano
·Milan International Hospitality Exhibition
Usually held in October | Fiera Milano
·Milan International Elevator Exhibition
November 19–21, 2025 (held alongside the Building Exhibition) | Fiera Milano
·Italian International Metal and Steel Industry Exhibition
May 6–8, 2025 | Milan
·Milan International Security Exhibition
November 19–21, 2025 (held alongside the Building Exhibition) | Fiera Milano
·Milan International Machine Tool, Industrial Automation & Robotics Exhibition
October 13–16, 2026 | Fiera Milano
3. Italian B2B Platforms and Business Directories
Online platforms and company directories are another key resource for Italian client development.
·https://www.paginegialle.it/
An Italian local online yellow pages covering many industries. Search by keyword or industry category to find potential clients.
·https://www.europages.it/
A European B2B platform for industrial suppliers (machinery, parts, raw materials) with an Italy-specific section; filter by country for results.
·https://b2bmap.com/italy
Lists companies worldwide. Use the “Business Directory” category to find Italian firms, complete with company profile, phone, and website.
·http://www.italianmoda.com
An Italian B2B site for apparel, footwear, bags, accessories, and jewelry—most listings include WhatsApp contacts.
·https://www.business-yellowpages.com/italy
Search directly through available industry categories.
·http://www.yellowpages.com/italy-tx
Search by keyword or category, then instantly generate a list of Italian companies.
4. Using Global Trade Data to Target Italian Clients
In Italian client development, global trade data is an extremely accurate targeting tool.
For example, with smartphones (HS:85171300), using Tendata Global Trade Data, you can enter a product keyword to instantly retrieve a list of Italian buyers, including:
·Company name
·Purchase value and quantity
·Order frequency
·Most recent purchase date (to gauge activity)
You can then perform an in-depth analysis of selected buyers—examining their product purchases, order volumes, supply chain structure, and main import regions—to assess purchasing power and cooperation potential. Trade trend analysis also helps you find the best timing and entry point for outreach.
What’s more, Tendata provides verified contact details—phone numbers, emails, LinkedIn, and Facebook of decision-makers—saving you the hassle of searching multiple platforms and ensuring a higher reach rate.
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