In 2023, the total global sales of soap exports from all nations reached US$15 billion.

This marks a 26.8% increase in the value of soap exports compared to five years ago in 2019, when shipments were valued at $11.8 billion. However, on a year-over-year basis, there was a slight decline of -0.2% in soap exports compared to $15.02 billion in 2022.

The leading five exporters of soap are Germany, mainland China, the United States, Indonesia, and France. Together, these key suppliers accounted for 37% of total global soap export revenues in 2023.

When looking at the export figures by continent, European suppliers generated the highest revenue from soap exports, amounting to $6.4 billion, which is approximately 42.5% of the worldwide total. Asia followed closely with 35.5%, while North America contributed 13%. Smaller shares came from Latin America (4%), excluding Mexico but including the Caribbean, as well as Africa (4.2%) and Oceania (0.8%), with Australia and New Zealand leading in that region.

For classification purposes, the 4-digit Harmonized Tariff System (HTS) code for soap is 3401. This code encompasses both bar and liquid soaps, in addition to organic surface-active products and preparations.

Soap Exports by Country

Here are the 15 countries that exported the highest dollar value of soap in 2023:

1. Germany: US$1.3 billion (8.7% of total soap exports)

2. Mainland China: $1.23 billion (8.2%)

3. United States: $1.16 billion (7.7%)

4. Indonesia: $940.5 million (6.3%)

5. France: $899.7 million (6%)

6. Poland: $844.8 million (5.6%)

7. Italy: $786 million (5.2%)

8. Malaysia: $536.3 million (3.6%)

9. Türkiye: $519.1 million (3.5%)

10. Netherlands: $493.2 million (3.3%)

11. Japan: $472.8 million (3.2%)

12. United Kingdom: $455.4 million (3%)

13. Mexico: $400.8 million (2.7%)

14. Canada: $392.3 million (2.6%)

15. South Korea: $367.1 million (2.4%)

The combined exports from these 15 countries constituted 72.1% of the total soap exports worldwide in 2023.

Among the leading exporters, the fastest-growing soap markets since 2022 included France (up 19.3%), mainland China (up 17.8%), South Korea (up 16.9%), and Poland (up 15%). Conversely, some countries experienced declines in their soap exports, including Japan (down -22.5%), Malaysia (down -11.4%), Germany (down -4.8%), the United Kingdom (down -3.6%), and Mexico (down -2.1%).

Soap Exporting Companies in 2023

Here's a list of notable global soap manufacturers that are key players in the international soap trade:

1. THE HIMALAYA DRUG COMPANY: 32.98%, $1,264.87 million

2. PT MEGA PROSINDO: 6.95%, $266.43 million

3. PT WILMAR NABATI INDONESIA: 2.61%, $100.23 million

4. JACKSON INDUSTRIES INDIA: 2.57%, $98.62 million

5. COLGATE PALMOLIVE: 2.07%, $79.33 million

6. PT TANIMAS SOAP INDUSTRIES: 1.91%, $73.33 million

7. PT MUSIM MAS: 1.85%, $71.08 million

8. PT SARI DUMAI OLEO: 1.7%, $65.33 million

9. STE CAM DE RAF MAYA AND CIE: 1.61%, $61.82 million

10. WIPRO ENTERPRISES PRIVATE LIMITED: 1.34%, $51.55 million

These companies play a significant role in the global soap export market, showcasing the diversity and competitiveness of the industry.

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