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Trade Data Provider
06-05-2025
✅ Trade data is useful, but don't expect to get rich just by buying it!
❌ If you don't know how to use it, buying it is a waste of money!
1. Is trade data reliable?
Data sources
Trade data consists of actual import/export records, mainly from:
·Public customs data (e.g., USA, EU, India)
·Bill of lading data (provided by shipping companies and freight forwarders)
·Integrated by third-party data companies (like Tendata, etc.)
Reliability:
✔ Real transaction records (who bought, how much, from where)
✔ Accurate buyer info (company name, contact, purchasing frequency)
✖ Some data may be outdated (e.g., transactions from 2 years ago; the buyer may have left)
2. Should import/export companies buy trade data?
(When it makes sense)
·You're a B2B factory/trading company with competitive products (price, quality, delivery)
·You're willing to spend time filtering leads and proactively reaching out (not just waiting for orders)
·Your products are standardized with clear purchasing demand (e.g., mechanical parts, electronics, building materials)
(When it doesn't make sense)
·You're a beginner and don't know how to write a pitch email (you won't know how to use the data)
·Your product is niche/customized and rarely appears in trade records
·You expect to get orders automatically after buying data (won't happen—you must reach out)
3. Is the conversion rate of trade data high?
(Real case comparison)
Conclusion:
Trade data leads respond more than random leads (because they do have purchase needs)
But whether they convert depends on your follow-up skills (sales pitch, pricing, samples, negotiation)
4. How to actually make money with trade data?
(Correct usage steps)
① Filter qualified leads (don't contact blindly)
Only contact companies with purchases in the past year (avoid companies that went out of business)
Prioritize big buyers (e.g., those with purchases over $100,000)
② Find key decision-makers (don't just email info@)
·Use trade data to find actual decision-maker contact info
·Call directly (international buyers are more likely to answer calls than emails)
③ Send tailored pitch emails (not bulk spam)
✅ Effective email template:
Subject: [Company Name] – Your recent purchase of [Product]
Body:
Hi [Name],
We noticed you imported [Product] from [Supplier Country] in [Month].
We're a factory in China, specializing in [Product] with:
✔ 20% lower cost
✔ Faster shipping (15-day lead time)
✔ Free samples available
Can we send you our latest catalog?
Best,
[Your Name]
[WhatsApp/Phone]
④ Follow up consistently (don't stop after one message)
Day 1: Send pitch email
Day 3: Follow up via WhatsApp/call
Day 7: Send “final discount” reminder
Day 15: Ask if they still need the product
5. Trade data purchasing tips
(1) Get a demo before buying!
Most platforms offer free demos. Understand what you're getting before you commit.
Personally, I recommend Tendata (https://www.tendata.com) – solid platform, no major downsides!
(2) Combine with other channels
Trade data + LinkedIn + Google Search + Trade Shows = full customer coverage
Also use independent websites + Google SEO (most cost-effective and brings the highest quality leads)
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